Coverage Network
Your Beauty Brand.
Every Customer.
8 beauty-exclusive fulfillment nodes. 96% of the US reached in 2 business days via ground — no air surcharge, no shade mix-ups, no excuses.
8Nodes
96%2-Day Ground
99.7%SKU Accuracy
< 24hCutoff Window
96% 2-Day Ground Coverage
8Nodes
LA
NYC
DAL
ATL
CHI
MIA
SEA
PHX
Lumina Fulfillment — 8 beauty-exclusive nodes, 96% 2-day ground coverage
Los Angeles — West Coast Hub · Dallas — South-Central Hub · Atlanta — Southeast Hub · Chicago — Midwest Hub · Miami — Florida Hub · Seattle — Pacific Northwest Hub · Phoenix — Southwest Hub
8
Fulfillment nodes
Coast to coast
96%
2-day ground reach
No air surcharge
99.7%
SKU-level accuracy
Shade-level precision
< 24h
Cutoff flexibility
Same-day ship windows
Node Breakdown
Every node is a beauty-exclusive operation — not a shared warehouse with a beauty aisle.
Generic 3PLs bolt on a "beauty section." Lumina built every node from the ground up for cosmetics, skincare, and fragrance. That means climate-controlled zones, shade-segregated bin logic, and fragile-product precision care protocols at every location — not just the flagship hub.
Los Angeles
West Coast flagship. Serves CA, NV, AZ, OR, WA same-day cutoff. Climate-controlled fragrance and serum storage. Primary node for DTC beauty drops targeting West Coast audiences.
Flagship
New York City
Northeast flagship. Covers NY, NJ, CT, MA, PA. High-velocity collab drop capacity and retail-ready kitting for wholesale beauty accounts. Sephora-shelf-ready prep on-site.
Flagship
Dallas
South-Central hub. Serves TX, OK, LA, AR, NM. Central geography enables 2-day ground reach to both coasts from a single node. Ideal for brands with balanced national demand.
Hub
Atlanta
Southeast hub. Covers GA, FL, SC, NC, TN, AL. Fragile-product precision care with double-wall glass packaging protocols. Strong capacity for skincare and fragrance brands.
Hub
Chicago
Midwest hub. Serves IL, WI, MI, IN, OH, MN, MO. High-throughput kitting and bundle assembly for subscription beauty boxes and seasonal gift sets. Same-day cutoff by 2 PM CT.
Hub
Miami
Florida hub with international freight capability. Serves FL, Caribbean, and Latin American export lanes. Climate-controlled storage for heat-sensitive formulations and SPF products.
Hub
Seattle
Pacific Northwest hub. Covers WA, OR, ID, MT. Cross-border Canada capability for beauty brands with Canadian DTC channels. Cold-chain storage for active skincare ingredients.
Hub
Phoenix
Southwest hub. Serves AZ, NM, UT, CO, NV interior. Dry-climate storage engineered for fragrance and powder cosmetics. Overflow capacity for LA node during peak collab drop windows.
Hub
Fragile-Product Precision Care
One broken order erases the margin on ten. We treat every node like that math is real.
Glass serums, fragrance bottles, pressed powder compacts — beauty products break in transit when the warehouse treats them like general merchandise. At every Lumina node, fragile-product protocols are standard, not an upsell. Double-wall cartons for glass. Custom dunnage per SKU. Temperature-aware storage zones for actives and fragrances. Your product arrives Sephora-shelf ready, or we make it right.
- Double-wall carton standards for all glass SKUs
- Custom dunnage profiles per product type
- Climate-controlled zones for serums and fragrances
- Photography-based damage documentation on every return
- Zero silent restocking of damaged goods
Collab Drops & Surge Capacity
Your collab drops can't wait. Neither can we.
A collab drop that ships late is a brand event that becomes a brand crisis. Lumina pre-positions inventory across nodes ahead of announced launch windows so cutoff times hold even when order volume spikes ten times above baseline. We've run collab drops for cosmetics brands moving 15,000 units in under six hours — without a single shade mix-up or missed cutoff.
- Pre-positioned inventory across all 8 nodes before launch
- Surge staffing protocols activated 48 hours pre-drop
- Shade-level precision pick verification at every station
- Real-time throughput dashboard shared with your team
- Post-drop accuracy audit within 24 hours
Transit Times
Ground speed that makes air freight optional, not mandatory.
With 8 nodes distributed across the country, the vast majority of your customers receive their order in two business days via ground — at ground rates. Air freight becomes a genuine exception for remote zip codes, not a budget line item you absorb on every order.
1-Day Ground
Orders within the same metro region as a node ship 1-day ground. Covers approximately 40% of US population including LA, NYC, Chicago, Dallas, Atlanta, Miami, Seattle, and Phoenix metro areas.
~40% of US pop
2-Day Ground
The core of our network advantage. 96% of the US population receives orders in 2 business days via standard ground shipping — no air surcharge, no expedite fee required to meet customer expectations.
~96% of US pop
3-Day Ground
Remote and rural zip codes — the remaining 4% — receive orders in 3 business days via ground. Air freight is available on request for time-sensitive launches to any zip code in the country.
~4% of US pop
Coverage FAQ
Real questions from beauty brands evaluating our network.
If you're a DTC beauty brand founder wondering whether Lumina's footprint fits your customer base, these are the questions that matter. No deflection. No vague "it depends."
What cities does Lumina Fulfillment serve?
Lumina operates beauty-exclusive fulfillment nodes in Los Angeles, New York City, Dallas, Atlanta, Chicago, Miami, Seattle, and Phoenix. Together these nodes cover 96% of the US population within 2 business days via ground shipping — without requiring air freight for the vast majority of orders.
Can Lumina handle fragile beauty products — glass bottles, pressed powders — nationwide?
Yes, and this is table stakes at every node — not a premium add-on. Every Lumina facility uses double-wall carton standards for glass SKUs, custom dunnage profiles per product type, and climate-controlled zones for serums and fragrances. Your $80 serum gets the same fragile-product precision care in Phoenix as it does in New York.
How quickly can Lumina reach my customers without air freight?
With 8 strategically placed nodes, we reach 96% of the US population within 2 business days via ground. That's not a cherry-picked stat — it's based on UPS and FedEx ground zone maps from each of our node locations. For the 4% of zip codes that fall into 3-day ground, we offer air freight on request.
Do you handle collab drops and high-volume launch events across all nodes?
Absolutely. Our network is surge-capable by design. We pre-position inventory across nodes ahead of collab drops and launch events, activate surge staffing 48 hours pre-launch, and share a real-time throughput dashboard with your team. Cutoff windows hold even on your highest-volume days — zero shade mix-ups, zero excuses.
Do you offer cross-border coverage for Canada or international shipping?
Our Seattle node supports cross-border Canada shipments for beauty brands with Canadian DTC channels. Our Miami node handles Caribbean and Latin American export lanes. Full international freight forwarding is available on a per-brand basis — reach out to discuss your specific international coverage needs.
Get started
Ready to reach every customer with beauty brands only precision?
Tell us your brand, your volume, and the zip codes that matter most to your customers. We will map your order geography against our 8-node network and show you exactly what 2-day ground coverage looks like for your specific customer base — within one business day.
Beauty brands only8 fulfillment nodes96% 2-day ground reachZero shade mix-ups